The LTA and Coral Eyewear are excited to announce a partnership that will see the British sustainable brand provide sunglasses to the Lawn Tennis Association’s coaching team, and offer an exclusive discount to LTA Advantage members.
Established in 2019, Coral Eyewear is a UK-based sustainable brand, with its British-designed handmade products being created through recycled materials including fishing nets from the sea and plastic out of landfill and turning them into eyewear.
Coral Eyewear’s ethics align with the LTA’s Environment Sustainability Plan, which sets out how they will help secure a lasting future for tennis in Britain, through positive action on climate change and leadership in sustainability.
The partnership follows the launch of The Adventurers - Coral's sports sunglasses which have been designed for tennis and other action sports. Created from recycled plastic, the wraparound styles have been engineered with the help of athletes and tested with the LTA’s performance coaching team to ensure maximum comfort during training and matches. The collection can be found here.
The LTA believes that to deliver its vision of ‘Tennis Opened Up’ it has an important role to play in contributing to a healthier and more sustainable society, and to grow tennis in Britain in a responsible way, protecting and supporting the environment and tackling our climate impacts.
Their focus on developing the next generation of British tennis stars in unison with a clear sustainability strategy is an exciting combination and they’re excited to use this platform to push Coral Eyewear's products and values on a national stage.
Commenting on the partnership, Richard Daish, Marketing and Commercial Director at the LTA, said: “The LTA are proud to work with Coral Eyewear in an exciting new partnership. The company prides itself on its sustainable ethos and that aligns with the LTA’s ethical values. Not only that, the range of sunglasses they provide looks fantastic and we hope that our coaches, supporters and players enjoy wearing them through the course of the season. We are delighted to welcome them to the LTA family.”
George Bailey, co-founder of Coral Eyewear commented: "We know from experience that tennis coaches are rarely seen without sunglasses, and to be able to provide high-performance styles designed with recycled plastic to the nation's top coaches is a true embodiment of Coral Eyewear’s motto: Style Without Compromise.”